What is SEO?

 

SEO


What is SEO?

SEARCH ENGINE OPTIMIZATION OR (SEO) = MAKING YOUR WEB PAGE APPEAR HIGHER ON SEARCH ENGINE RESULTS(Flanders, A. (2020) 

SEO is the acronym for search engine optimization. It is a set of processes aimed at improving the visibility of your website in search engines (like Google). All with the goal of getting more organic traffic.

In essence, SEO is about meeting users' research needs by creating relevant, high-quality content and providing the best possible user experience. (VLADO PAVLIK, 2022)

In practice, SEO typically involves:

Keyword research

Content creation and optimization

Technical Optimization

Link building

(VLADO PAVLIK, 2022)


Ferreira, N.M. (2022) 


Video Time


(Web Design and Company, 2015)

Reference sites:

Flanders, A. (2020) Academic versus seo writingStrong Estate Marketing. Available at: https://strongestate.com/blog/academic-versus-seo-writing/ (Accessed: January 17, 2023).

Ferreira, N.M. (2022) 18 best SEO tools that SEO experts actually use in 2022Oberlo. Oberlo. Available at: https://www.oberlo.com/blog/seo-tools (Accessed: January 17, 2023).

VLADO PAVLIK (2022) What is seo? (a fluff-free definition + basics explained)Semrush Blog. Available at: https://www.semrush.com/blog/what-is-seo/ (Accessed: January 22, 2023).

VLADO PAVLIK (2022) What is seo? (a fluff-free definition + basics explained)Semrush Blog. Available at: https://www.semrush.com/blog/what-is-seo/ (Accessed: January 22, 2023).

Web Design and Company (2015) What is seo? | Search Engine Optimization explained, YouTube. YouTube. Available at: https://www.youtube.com/watch?v=sd0ypO9MTWY (Accessed: January 22, 2023).

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